A creative one-man design studio, run by Martijn Runia.
RUNIA is a creative design studio based in Groningen (The Netherlands), working at the intersection of digital product design and brand identity.
Working at the intersection of digital product design and brand identity he creates products and brands that look and feel right.
To achieve this he works closely with startup's, companies and teams in order to enhance their business. With a human centred design approach he creates products for people not users. Whether it is an intuitive app design for a museum or creating a stunning brand identity.
Currently he is desiging for Anyways, a hassle free car subscription. And for Tilig, a simple password manager and online assistant founded by Sid Sijbrandij (Founder of the publicly traded company Gitlab).
Most clients see him as a creative partner or as an extension of their team. He can be beneficial in the following fields:
Strategy & concepts
Every good project starts with a great concept. It is the core of a brand or startup and the base of your actions. Thats why we start with the concept instead of rushing ahead with design. We try to find your motivations and use that to bring a brand or startup to life. Visual identities or web- & appdesigns are better when we put more thought into the concept. This ensures every detail right and ensure all communication is consistent.
Visual identity litteraly shapes an organisation. But to be honest I don’t sit down and design visual identities, they usually come to me based on what I hear, see and read during our sessions. This happens by using what information I collect to find the underlying concept and start crafting a look and feel that fits. When we hit gold and I recieve a smile, I design the products and give them a consistent branding.
From visual identities with matching campaign material to music artwork and posters, I design for a wide variety of projects. All the designs are based on the identity we created together and is consistent with the visuals that already exist, unless you want to shake things up a little off course ;). See me as creative partner that visualises your needs in a wide range of products.
UI / UX Design
I design intuitive interface for pretty much everything that has a screen, whether it's a responsive website or mobile app. Starting with a design sprint session and researching the audience behaviour and needs I prototype, design and deliver interface that are used and loved.
Webdesign & development
In need of a responsive website? I design and develop responsive websites that are fast and good looking. With the simple visual CMS you manage your content. With lightning-fast, ultra-reliable hosting around the world your site loads quickly for everyone at anytime.
A corporate identity can only be of real value if the right tools are available. Together we create smart tools that will be used to communicate your message easily and independently. Your assets are always available thorugh the RUNIA Style Board.
People like to work with RUNIA because he is independent, flexible and invest in a longtime relationship. They consider him as an creative extension of their team, looking for ways to enhance business by diving in the smallest interface details and zoom out to look at your position in the market.
Every good project starts with a great concept. It is the core of a brand or startup and the base of your actions. Thats why a project starts with a good conversation instead of rushing ahead with design. Finding your motivations and goals and use them to bring a brand or startup to life.
By setting goals and motivations above the medium we choose a strategy that fits your needs and budget. This can be a website, a video or some good old posters. But in most cases it’s good to spread the budget over multiple media and time.
Let's work together
Curious about what we can do together? Please do get in contact!